Is to revolutionize the advertising industry by fostering a culture of empowerment and openness using cutting-edge technology.
About Us
Transforming
Advertising's Future
Innovative Technology | Transparent Solutions |
Measurable Impact - Across every digital touchpoint
Curious Minds
Lemmagicians at work!
From larger-than-life DOOH displays to captivating CTV and OTT experiences, our platform is your gateway to a dynamic and comprehensive Omni-Digital strategy. Welcome to the future of advertising, where we redefine possibilities and deliver your brand's story across every screen seamlessly.
Strategic mission
Our guiding principles
Empowering businesses with innovative, transparent, and technology-driven advertising solutions. Building a smarter digital future through adaptability, collaboration, and sustainable growth.
Is to be the driving force behind business success in the digital world, offering a platform that is transparent, cost-effective, and highly adaptable, supported with the right tools to navigate the dynamic digital ecosystem.
Our Values
Building Trust Through Transparency
Transparency is our foundation. We're committed to open operations that build trust. It's about more than just revealing processes; it's fostering a culture where every action resonates with clarity.
Our Awards
Accolades that define
our progress
2026
Most Innovative Use of Machine Learning in Programmatic
2026
Best Programmatic DOOH Platform Winner: Lemma Integral - Silver
2025
Best Omni-Channel Campaign | Kasturi Cotton
2024
Front Benchers 2024 | ASUS - Gold
2024
Front Benchers 2024 | Hyundai - Silver
2024
Front Benchers 2024 | Raymond - Bronze
2024
Front Benchers 2024 | Britannia - Bronze
2023
Programmatic Agency of the Year - Runners Up
2023
Best Programmatic Out-Of-Home Activation | OnePlus - Gold (E4M)
2022
Best Programmatic Out-Of-Home Activation | HSBC - Bronze (E4M)
2022
Best Innovative Marketing Campaign | Amazon Prime Video - Silver (E4M)
2022
Best Programmatic Out-Of-Home Activation | NEXA, Maruti - Gold (E4M)
2021
Best Regional Non-Traditional Outdoor Campaign – Frogfever
2021
Best Outdoor Plan - Gold
2019
Best Technology Provider for Programmatic Ads - Inkspell
Our Team
Meet the team that defies the impossible
Gulab Patil
Founder & CEO
Mayuresh Phadke
Co-founder & COO
Siddharth Dabhade
Chief Business Officer
Vaibhav Lonkar
Chief HRD
Merlin Coutinho
President, Marketing
Bill Nolte
VP - Sales & Partnerships
Valentine Ding
Senior Director, Demand - US
Nikhil Chandaliya
President, Customer Success
Paresh Pathak
VP, Engineering
Jagdish Narigara
VP, Product
Vaibhav Prabhune
VP, Performance Business
Nikhil Vikhe
AVP, Strategic Alliances
Vishal Shirke
Head, Ad Operations
Pramod Jadhav
Chief Architect
Shashikant Patil
Director, Integration
Our trusted advisers
Sam Balsara
Anand Das
Aditya Kulkarni
Sharad Gadsing
FAQ
Helpful Answers Before
You Get Started
Lemma is an AI-first omnichannel Adtech platform that helps brands, agencies, and media owners plan, activate, optimize, and measure campaigns across DOOH, CTV, OTT, Mobile, and Audio channels.
Let's talk
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