Case Studies
Personalized Messages Spark Mother's Day Magic with Live Feeds
May 13, 20241 Min read
Contents
OBJECTIVE
To amplify their Social Media Contest, with an interactive & seamless experience.
STRATEGY
To Offer Customers instant gratification by showcasing photos with their mothers on DOOH Screens.
EXECUTION
The campaign was live across Malls on Mother’s Day.
The campaign involved setting up a photo booth and DOOH screens in locations with maximum footfall, where customers had a chance to get their photos clicked with their mothers.
The Personalized Mothers Messages and Photos were then displayed on DOOH Screens.
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